Get rich or die trying

10 May

Who is really rich? The fat guy with the fat wallet or the witty guy with the great body. Some people have both – good for them. Do both guys have something in common? Yes, they both constantly have to re-innovate themselves in order to defend their position against contenders. So how do you defend your position? 

prestige

Where are you?

  1.  You can adopt the behavior and methods of foreign elites (if you check out the fashion in Copenhagen, you will be the hipster of Millwaukee).
  2. Invent new cultural actions (e.g. newspapers for free) But make shure that competitors of your own „group“ do not adopt them. Or if they do make sure everybody knows they got it from you. They will feel inferior.
  3. Adopt quickly new behaviors of „groups“ below you (preferably from the avantgardist). If rich people use the fashion items of the hipsters, the hipsters loose their prestige. Therefore: they will not climb the prestige latter.

Read “Gewinne und Verluste sozialen Wandels” (German)
Interview on “Spiegel Online” with Dr. Wolf Wagner
Check french sociologist Pierre Bourdieu – you find one of his models in our book.

One Response to “Get rich or die trying”

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  1. reaching a legacy idea « Enlightened Conflict - July 22, 2010

    […] would like to claim this chart but some guys at 50topmodels.wordpress.com created […]

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